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The 8 Most Interesting Solar Customers

The 8 Most Interesting Solar Customers

One of the great aspects of residential solar is the people – people from all walks of life, careers, backgrounds and personalities. This keeps my profession interesting different than most types of sales where customer base is consistent. Anyone who owns a home with an electric bill over $100 per month could benefit by switching to solar. The opportunity to meet a diverse crowd of homeowners is always entertaining since every meeting is different. Overwhelmingly positive, even if the potential client doesn’t move forward with my company Flex Advisers, connections are made and the solar knowledge shared. Choosing only 8 customers among hundreds of doctors, lawyers, engineers, teachers, military, policemen, firefighters, CPAs, martial arts/tango masters, real estate agents and rock stars was extremely hard to do. I’ve selected the following eight customers to highlight because in my opinion they deserve an honorable, professional shout-out for their uniqueness and service to our



One of my very first customers was, by far, one of the most interesting people. His name is Dr. Robert Wood, a retired engineer, to whom I initially explained he didn’t quality since his electric bill was only about $100. He was still curious as to the benefits of solar, so I ordered his roof top analysis and scheduling his solar consultation. At the meeting we got to know Dr. Wood, assess his solar needs, sign him up for a handsome solar system that will help to offset his electric costs. After the meeting he insisted on showing us a couple of his books. Come to find out, Dr. Wood has written several books on ETs and UFOs (yes, extra-terrestrials and unidentified flying objects)! He explained that he had witnessed some interesting things that inspired him to write these books and share his experiences with the public. He has included the official government documents in his books which discuss the cover up of ETs now known as EBE’s extra-terrestrial biological entities and reverse engineering of UFOs. Everyone has their own opinions on the subject of whether we are alone in this universe or not, but The Truth is out there, he says!



Over my career I have helped several Southern Californian Edison and San Diego Gas & Electric employees. This type of customer is interesting because it seems like a contradiction: Why would a utility employee go solar? Wouldn’t that hurt the company they work for, or don’t they get free electric or something along those lines? No, the utility employees don’t get free electric but they do get a discount as a part of their benefits package. However even with a discount, solar is still more economical than buying power from their employer. These customers are very educated on how Investor-Owned Utilities charge their customers with ambiguous and ever-increasing costs. Therefore they require less education on solar and see the benefits faster than most. If that is not irony, I’m not sure what it is!



I’m sure we can all remember some of our favorite school teachers. Teachers make huge sacrifices to devote their time and energy to the next generation, sometimes disproportionate to compensation. For them, solar is a way to reduce their monthly costs. I always enjoy meeting with teachers – they are always curious to learn, and it’s one of those rare opportunities to teach teachers something new. It’s my way of giving back to those that give so much to our communities!



These are our local heroes who risk their lives on a daily basis without enough recognition for their efforts. They deserve a shout-out of appreciation! Police and Fire professionals always have interesting on-the- job stories about saving a life or having a close call themselves. Being on government salaries like teachers, they are often looking to save money and stretch their budgets, too. I have the utmost respect for these individuals and it’s my honor to serve them for a change!



As the saying goes, some walk the talk and other’s just talk. We have been fortunate to have a few of these passionate personalities join the team at Flex Advisers. There is a certain amount of fear or leap of faith when signing up for solar and when your Adviser is also a customer. Explaining all the reasons why you choose Flex Advisers and Nexus Energy to not only install solar at your home but also as a career is a powerful story to share that builds immense confidence.



These customers are usually the most difficult at first, only wanting bids not wanting to set meetings to hear information. Information gathering is critical to any major purchase. I appreciate this type of buyer because they create integrity within the industry but with so many solar options out there, even the most savvy consumers might find themselves a little bewildered. Having an experienced Adviser in your corner will make the process seem effortless and enjoyable. We do all the heavy lifting or info gathering in regards to, equipment, financing , system design and choosing the most rock solid installation partner so you don’t have to. One super shopper that stands out above all I courted four months and he not only interviewed other solar companies for his home but also to moonlight as a second career or income stream. In the end Flex Advisers came out ahead in both competitive price and compensation. He is now a customer adviser.



Have you ever met someone who claimed to have 20 black-belts, hard enough to get one let alone 20 right? Well meet Pedro Rabino who started martial arts before he could walk. Pedro completely took over the solar meeting with colorful stories of his life mastering martial arts. Once where he met Bruce Lee and Bruce asked to borrow one of his moves for a movie. This move was later used in Return of Dragon I found out. Another story he was studying a new style of martial arts down in Argentina. While he was there he was introduced to the top Tango dancer at the time. They hit it off and he learned all the Argentinian Tango moves in one afternoon he said. He related it to martial arts katas or forms that can be hundreds of moves in sequences. So tango was relatively easy for him to learn. He now teaches both Martial arts and Tango at his school Tango Expressions. I was fascinated by all his stories and actually interested to learn tango from him. At the end of the meeting he decided to hold off on solar for now, I haven’t given up on Pedro to go solar but I have taken up Tango.



Referrals are the best compliment any professional can receive and a huge part of growing a successful solar business, and this customer came to me as a referral from a customer I had signed up previously. Upon arriving at their home, I proceeded to set up at the kitchen table and got ready to explain the benefits of solar. I had noticed the dining table was very artistic with the inscription ‘LIVE’ on the corner of the table. This was such a statement piece in the room, I couldn’t help but to comment on it. The customer stopped the solar presentation and said, “follow me.” He took me down the staircase and showed me walls that were entirely covered with mounted platinum and gold records and pictures of him on the cover of Rolling Stone Magazine. He then introduced himself as Chad Gracey the drummer for “Live” one of the most legendary 90s rock bands. I told him I was a huge fan and had listened to his music a lot throughout high school. We hit it off and now he has solar on his roof. I was star-struck, and he deserves this shout-out for his talent and music that left an impact on entire generations!

Overall, it’s been an incredible journey to advise people on the benefits of renewable energy and its economic advantages. While I’m personally fulfilled knowing that I am part of the clean energy evolution, the best part of it all is the connections and the relationships that I’ve built along the way.

If you feel you’re paying too much for electricity and want to learn more, please reach out to Flex Advisers to schedule your complimentary solar analysis. I look forward to meeting you!


  1. Quinn Burnsworth 2 years ago

    I like this post, enjoyed this one thank you for posting. “We seldom attribute common sense except to those who agree with us.” by La Rochefoucauld.

  2. Awesome post! Keep up the great work! 🙂

  3. colombo jobs 1 year ago

    Thanks for the sensible critique. Me & my neighbor were just preparing to do some research about this. We got a grab a book from our area library but I think I learned more from this post. I am very glad to see such magnificent info being shared freely out there.

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